About
PINPOINT INNOVATION®
PROFIT NAVIGATION℠
Our Profit Navigation℠ and strategic business consulting services for American manufacturers, builders, and adjacent SMEs accelerate growth, improve operational efficiency, and unlock new revenue through strategic business development, brand positioning, and IP-driven product and process innovation.
Expertise
PROFIT NAVIGATION℠
Trusted by Manufacturers, Builders, and SME Leaders
Who Want Results, Not Excuses
20+ years advising American manufacturers and adjacent markets
Proven strategies to reclaim 5–10% in margin — often in 65 days
Experience turning manufacturing processes into monetizable IP
Manufacturing insider knowledge, CEO-to-CEO insight
Consultants
Meet our Principal
Navigator and Coach
SHAD ARNOLD, CPAC, LC, CLC, LS
As a trusted advisor, strategic consultant, and business creative for decades, Shad is dedicated to helping SME owners and C-Suite manufacturing leaders achieve their full potential. His focus is on revealing practical strategies and tools that, when properly implemented, have consistently driven growth, increased revenue, and strengthened profitability. With a proven track record in business development and strategic leadership, Shad works closely with CEOs and executive teams to uncover hidden opportunities, sharpen competitive positioning, and ensure flawless execution.
Through his team’s proven Profit Navigation℠ strategies, they’ve helped organizations diagnose operational inefficiencies, identify untapped profit centers, and engineer measurable improvements in performance. The technology utilized—combined with hands-on coaching, operational optimization, and targeted training programs—provides a comprehensive approach to sustainable growth. By aligning vision with execution and embedding innovation into core processes, they give leaders a clear roadmap to stronger financial outcomes.
Shad’s work is especially impactful for manufacturers navigating complex challenges—from scaling operations and improving margins to advancing product design and leveraging IP as a strategic growth driver. Whether the objective is attracting more clients, improving sales conversion rates, boosting profitability, or protecting and monetizing intellectual property, he brings the insights, systems, and accountability needed to transform plans into results.
At the core, Shad’s mission is simple: empower SME owners and executives with the knowledge, tools, and confidence to build thriving, sustainable enterprises. By combining business development expertise with proven methods of optimization, product design, and IP strategy, he helps leaders not only accelerate profit but also create lasting value in their organizations, industries, and markets.
Certifications
- Certified Profit Acceleration Coach
- Lighting Certified
- Certified Lighting Consultant
- Lighting Specialist
- TEFL – Level 5
PROFIT NAVIGATION℠
Turning hidden challenges into clear strategies — and strategies into measurable profit
Our Impact
Markets Served
Our native language is manufacturing, but we speak adjacent markets, too!
Industrial, commercial, retail, food and beverage, and bespoke environments—we help you grow profitably end-to-end. We also support the ecosystem around you—construction, tools and equipment, CapEx and tech, material recovery/recycling, and custom fabrication—so facilities, packaging, and logistics become profit levers, not cost centers.
And when you’re ready to scale, we bring the strategic edge: branding and media, IP and new product design, business development, market positioning, turnaround, and operational optimization.
U.S. MANUFACTURING MARKETS
- Apparel (NAICS 315)
- Beverage (NAICS 312)
- Chemical (NAICS 325)
- Computer and Electronic Product (NAICS 334)
- Electrical Equipment, Appliance, and Component (NAICS 335)
- Fabricated Metal Product (NAICS 332)
- Food (NAICS 311)
- Furniture and Related Product (NAICS 337)
- Leather and Allied Product (NAICS 316)
- Machinery (NAICS 333)
- Miscellaneous (NAICS 339)
- Nonmetallic Mineral Product (NAICS 327)
- Paper Product (NAICS 322)
- Petroleum and Coal Products (NAICS 324)
- Plastics and Rubber Products (NAICS 326)
- Primary Metal (NAICS 331)
- Printing and Related Support Activities (NAICS 323)
- Textile Mills (NAICS 313)
- Textile Product Mills (NAICS 314)
- Transportation Equipment (NAICS 336)
- Wood Product (NAICS 321)
DIRECT / INDIRECT MARKETS
- Automotive – Functional and Accessories
- Commercial and Industrial Manufacturing | Sales and Distribution
- Construction – Tools and Equipment, Materials, Prefabrication, PPE
- Electrical Contracting
- Engineering and Product Development
- LED Lighting
- LED Video Wall Display – Sign, Stadium, Hospitality, Retail, and Custom
- Lighting Design – Product and Architectural
- Lighting Manufacturing – Standard and Custom
- Material Recovery and Recycled Waste – Management and Environmental
- National Account Distribution
- Packaging – Luxury, Bespoke, Retail, and Industrial Solutions
- Sales – Product, Process, Support
- Specialty Food, Packaging and Prep – Product
- Sporting Goods and Outdoor – Product
- Workplace and Technology – Product and Workflow
ANCILLARY INDUSTRIES / SERVICES
- Aerospace and Supporting Markets
- Branding | ReBranding | Relaunching
- Construction
- Custom Fabrication
- Electrical
- Enterprise Resource Planning
- Entertainment
- Facilities Management
- Health and Safety – Products and Initiatives
- Hospitality – Brand and Building
- Industrial Equipment Sales and Rental
- IP and Innovation Advisory
- Lighting – Commercial, Industrial, and Residential
- Logistics and Supply Chain Solutions
- Manufacturer Sales Representation
- Retail – Luxury, CS, Specialty | Brand, Manufacturing, Sales/Support
- Strategic Procurement
- Sustainable Manufacturing
- Value Engineering | CapEx | Construction | Facilities
- Warehousing
NAICS – North American Industry Classification System